Expert Speak: Your Net-Work is your Net-Worth
If I ask you these questions-
Do you have the answers right now? If no, think. If yes, look at your answers. Do they match? What is different? Why? Are you able to portray your real image to the person in front?
Let’s understand that the first step to building your personal brand is knowing yourself and your personality.Understanding your strengths and weaknesses allows you to start building your personal brand.
Whenever you present yourself to someone new, whether it is at an interview, the first day of a new job, meeting someone for the first time or in a more social setting, you have the opportunity to leave someone with a clear and positive impression.
In a career advancement context, “networking” is a process by which professionals establish meaningful relationships with one another. Networking is a two-way street; you do not just approach networking connections when you need something but the relationships you create must be nurtured and sustained over time.
Think of it as creating an invisible web of connections between you and other people with each end of this connection possessing information.This web will stay alive if you continue to feed it by making connections with others and maintaining those connections through continued interaction. If you make a connection, but stop interacting with it, that connection disappears and your web shrinks. The goal is to have a large, healthy and collaborative web of individuals to share information, and tap for assistance when necessary.
Most of us understand that networking and creating your unique personal brand is beneficial not only to businesses but individuals too.It is not only important to network during job hunting or looking for clients, but connecting with other professionals can help with every aspect of career development. So you must reach out to the right set of professionals not only in times of crisis; rather invest in these relationships throughout your career.
Having understood the importance of networking, let’s see how networking is actually done. Being in the digital world, here is what you can do to build your network using social media-
Follow these steps and you’ll see your network grow and eventually start working for you as your publicist. After all a survey reveals that 85% of all jobs and sales deals are closed via networking. Remember, it’s not who you know but it’s WHO KNOWS YOU. Let your net-work be your net-worth.
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