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India celebrated 7 March as ‘Janaushadhi Diwas’

The Janaushadhi Diwas aims to provide further impetus and create awareness about the use of generic medicines. The day also highlights the initiatives undertaken by Government in the direction of making quality healthcare affordable for all, like Ayushman Bharat, PMBJP, etc.

Mar 7, 2019 10:31 IST
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India celebrates 7 March as Janaushadhi Diwas

The ‘Janaushadhi Diwas’ was observed across the country on March 7, 2019. On the occasion of the ‘Janaushadhi Diwas’, the Prime Minister Narendra Modi interacted with owners of Janaushadhi Kendras and beneficiaries of the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP) across the country through video conference.

Various programmes were organised at all PMBJP Kendras to increase the awareness about the scheme. These programmes witnessed participation of doctors, health experts, NGOs and beneficiaries.

Objective

The Janaushadhi Diwas aims to provide further impetus and create awareness about the use of generic medicines. The day also highlights the initiatives undertaken by Government in the direction of making quality healthcare affordable for all, like Ayushman Bharat, PMBJP, etc.

The Government launched the Pradhan Mantri Bhartiya Janaushadhi Pariyojana to make affordable and quality generic medicines popular among the people. The Government aims to have atleast 1 PMBJP Kendra in each block of the country by 2020.

Status of Pradhan Mantri Bhartiya Janaushadhi Pariyojana

About 10-15 lakh people benefit from Janaushadhi medicines per day and the market share of generic medicines has grown over three fold from 2 percent to 7 percent in last 3 years.

The Janaushadhi medicines have played a big role in bringing down the out of pocket expenditure of patients suffering from life threatening diseases in India.

The PMBJP scheme has led to total savings of approximately Rs 1000 crores for common citizens, as these medicines are cheaper by 50 percent to 90 percent of average market price.

The PMBJP is also providing a good source of self-employment with self-sustainable earnings as the average sales per store per month has grown to Rs 1.50 lakhs as per a survey conducted by the BPPI, which implements the scheme.

Four big warehouses have been opened in Delhi, Guwahati, Bengaluru, and Chennai so as to ensure adequate availability of Janaushadhi medicines at all PMBJP kendras.

A wide range of affordable quality health products have already been launched under the PMBJP Scheme including Oxo-Biodegradable Sanitary Napkins at Rs. 2.50 per piece; Jan Aushahi Swabhiman at Rs. 140 for a pack of 5 Adult Diapers; Jan Aushahdi Bachpan at Rs 20 only for a pack of 5 baby diapers; Jan Aushadhi Ankur pregnancy test kits at Rs 20, among others.

About Pradhan Mantri Bhartiya Janaushadhi Pariyojana

The Pradhan Mantri Jan Aushadhi Pariyojana was launched by Prime Minister Narendra Modi with an objective of making high-quality medicines available to all at affordable prices, especially to the poor and underprivileged, through exclusive outlets such as Jan Aushadhi Medical store.

The scheme makes quality drugs available at affordable prices through dedicated stores selling generic medicines.

The medicines, though lesser in price, are equivalent in quality and efficacy as expensive branded drugs.

Key objectives of the scheme

• To promote greater awareness about cost effective drugs and their prescription.

• To make available unbranded quality generic medicines at affordable prices through public-private partnership.

• To encourage doctors, more specifically in government hospital to prescribe generic medicines.

• To enable substantial savings in health care, especially in the case of poor patients and those suffering from chronic ailments requiring long periods of drug use.